New Adelaide Casino Platinum
THE Great Gatsby would feel at home in Adelaide Casino’s new Platinum Room.
Inspired by the golden era of travel in the 1920s, the conservatory-style room for VIP players features 11 custom-designed chandeliers fitted with 1100 Swarovski crystals imported from Austria.
Its opening tomorrow (February 14) will coincide with the start of a new tax and regulatory regime thrashed out between casino operator SkyCity and the State Government over four years of negotiations.
SkyCity general manager of business development Aaron Morrison described the $7 million room, with mirrored glass columns, art deco-style moulded ceilings and carpets inspired by the world’s great fashion houses, as “Gatsby-like”.
Mr Morrison said it was the first step towards the casino’s goal of attracting more high rollers from interstate and overseas.
He said SkyCity had doubled its sales team to 30, largely based in major Asian cities, to lure big money players to Adelaide.
The Platinum Room, which has 150 poker machines, and the newly opened Baccarat Pavilion are part of a $45 million overhaul of the current casino building this year.
“We have assembled a truly world class team of architects, interior designers and builders to deliver an entertainment environment that is second to none in South Australia and equal to any other interstate or overseas,” Mr Morrison said.
The internal upgrades represent the start of the $350 million expansion including a six-star, 100-suite hotel in a new building of up to 14 storeys.
SkyCity previously said the expansion might be delayed until mid-2018 but Mr Morrison was confident it would be delivered by early 2017.
Adelaide Casino general manager David Christian said the invitation-only, upstairs Platinum Room was for players who gambled at least $12,000 a year and who passed problem gambling screenings.
Mr Christian said the machines were set with maximum bets of up to $100 but they could be altered to be unrestricted at the request of high rollers. He expected the average bet to be $6-7.
Another premium gaming area, the ground level Pearl Room, will open in May.
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